About Us – Al Safia Poultry

Our Story

From Market Knowledge to Market Presence

Al Safia Poultry was established to bring a more reliable, quality-focused fresh chicken supply to the UAE market. Our founding team brings together practical experience from across the UAE poultry sector, having spent years understanding what works — and what doesn't — in this industry.

After studying the market in depth, tracking supply gaps, and building strong relationships across the value chain, we launched Al Safia Poultry with a clear purpose: to be a fresh chicken supplier that hotels, restaurants, supermarkets, and food service operators can genuinely depend on.

We are operating at Al Safia Farms, Al Ain — building our operations the right way, with proper processes, trained personnel, and a commitment to full transparency in everything we do.

Core Values

What We Stand For

These are the principles that guide every decision we make at Al Safia Poultry.

Quality Above All

Every chicken that leaves our facility meets strict quality and freshness standards. We do not compromise on this.

Full Transparency

We believe in being open about our operations, processes, and standards — with customers, partners, and regulators.

Reliable Partnerships

Our customers need to rely on consistent supply. We build relationships where reliability is the foundation.

Responsible Farming

We raise chickens without synthetic chemicals, antibiotics, or growth hormones, respecting both animal welfare and consumer health.

Food Safety First

From farm to delivery, food safety protocols are non-negotiable at every stage of our supply chain.

Long-Term Growth

We are building a business designed for sustained growth — in the UAE and across regional export markets.

Leadership

The Team Behind Al Safia Poultry

Our leadership brings together entrepreneurial drive, sector experience, and a shared commitment to building something lasting.

Mahmud Fekry

Founder

With extensive experience in food trading and investment across the UAE and the wider region, Mahmud brings the vision and the network to build Al Safia Poultry into a leading fresh chicken brand.

Kartik Shetty

Co-Founder

Kartik brings deep operational and commercial expertise in the UAE food sector, with a track record of building and scaling business operations efficiently and sustainably.

Our Operations

Al Safia Farms, Al Ain

Our poultry operations are based at Al Safia Farms, Al Ain — one of the UAE's established agricultural areas.

Al Safia Farms provides the right environment for quality poultry production — the location, the infrastructure, and the access to the supply networks that matter. We are building our operations here with long-term commitment and proper facilities.

The site supports our production, processing, and cold-chain management requirements, with room to grow as demand increases.

Al Ain

Abu Dhabi, UAE

Fresh

Daily Production

Halal

Certified Processing

Export

Ready Packaging

About Al Safia Poultry